Jun 26, 2013 | Designing Your Business, Making Money in Your Business, Marketing Your Business
I had dinner with an old friend in New York City. We recalled our early corporate days at Procter & Gamble, a time when more formal clothing was the norm for her, a woman who joined me for dinner in workout clothes. Back then, even running experiments in the pilot...Jun 19, 2013 | BEING in Your Business, Marketing Your Business
Your unique brand of value empowers you to say no! Picture yourself in a room filled with clients. You don’t have to try to use fancy marketing language in order to impress them, you can just be yourself and they get you. They know they are “your...Jun 12, 2013 | BEING in Your Business, Designing Your Business
I’ve noticed a tendency among entrepreneurs to save the good stuff for later. I’ve been teaching a lot about the difference between a brand message and a marketing campaign message recently, and as I work with people on their ideas that they want to teach...Jun 5, 2013 | BEING in Your Business, Making Money in Your Business
OK, so the Truth is that I am more happy and in love with life than ever before. Apparently it shows. There’s not a day that goes by lately that someone doesn’t point out their observation about this. And guess what? I love it! 🙂 But here’s the funny part. If you...