Sep 22, 2011 | BEING in Your Business, Marketing Your Business
The Client Journey is the way I talk about how we structure and package our services to bring clients on at different levels and get them to the destination they seek. One aspect of developing your Client Journey is to think about how you package and price your...Sep 16, 2011 | BEING in Your Business, Marketing Your Business
One of my top “money multipliers” that will lead to making more money, and being relaxed, grounded and centered when you’re not, is to Know Your Client Connection. There are two aspects of this: Choosing client connection strategies that work for YOU – what you want...Jul 22, 2011 | BEING in Your Business, Making Money in Your Business, Marketing Your Business
Most solo entrepreneurs have at least some piece of the “why” they are in business that includes having more freedom to be where they want when they want. While each business owner will have a different version of what that looks like, there are some...Jul 18, 2011 | BEING in Your Business, Marketing Your Business
There’s a mini-van that parks near me that has a Harley Davidson emblem on it’s license plate. It makes me laugh just a little because a Harley and a mini-van seem somehow to be in opposition. Yet that driver, possibly in a mini-van due to stage-of-life necessity,...Jul 14, 2011 | BEING in Your Business, Marketing Your Business
Being an entrepreneur is work. There I said it. I didn’t say “hard work” but it is work any way you slice it. To keep it going, it had better be rewarding, right? Recently I had a day in which I registered two people into a coaching program. Each had...Mar 21, 2011 | BEING in Your Business, Marketing Your Business
When people consider the transition from J-O-B to Entrepreneur, they often hesitate and wonder, “Can I really do this? Can I really pull this off?” One of the prime themes around this, and a theme that immediately pops up after someone makes the decision, is “I am not...